5 Talents Podcast - How To Build Wealth Through Real Estate

Grant Baldwin - Generate More Revenue and Build Trust with Investors Through Speaking

Abel Pacheco Episode 232

In this episode, we welcome Grant Baldwin, Grant is the founder of The Speaker Lab. Back in 2008, he was a broke youth pastor who didn’t really know what he wanted to do in life. Through a few twists and turns, he decided to start a speaking business. He worked hard to build his business and get paid to speak, all while trying to figure things out on his own because there weren’t a ton of great resources out there.


Despite starting his speaking career during a financial crisis in 2008, He has earned over $2 million from 500+ paid engagements all over the world. He has done everything from closed-door workshops to keynotes in front of 13,000 people. 


[00:01 - 04:10] Opening Segment

  • Introducing Grant to the show!
  • Growing up in an entrepreneurial and involved in a church household  

[04:11 - 18:00] Generate More Revenue and Build Trust with Investors Through Speaking

  • Enjoyed speaking and wanted to do more of it
  • Started coaching and training around speaking to help people to do it on a consistent basis
  • Speaking is a trust-based business and people do business with people they know
  • Having a level of credibility, respect, recognition, and prestige
  • Speaking provides opportunities for networking and influence

[18:01 - 32:58] Be the Steakhouse, Not the Buffet

  • The Speak Framework:
  • Select a problem to solve
  • Prepare your message
  • Engage your audience
  • Activate your call to action
  • Keep the conversation going
  • Be clear on the solution you are providing and how you are providing it
  • Establish yourself as an expert with a website and a demo video
  • Reducing risk when speaking on stage can be done by creating a demo video, website, and social proof


[32:59 - 44: 52] Closing Segment

  • Grant offers listeners tactical steps to overcome the fear of speaking  
  • See the links below to connect with Grant!


Quotes:

“The key to a long happy marriage is lower your expectations.” - Grant Baldwin


“The way that you get better-doing anything is to do the thing.” - Grant Baldwin


Connect with Grant through his Website, LinkedIn & Instagram!


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